“Questa casa non è un albergo” (This house is not a hotel). This statement, which also doubles as an installation occupying one of the walls of Palazzo Daniele, reminds us that this boutique hotel located in Gagliano del Capo, in southern Italy, was designed to provide an experience. Ludovica and Roberto Palomba (Palomba Serafini Associati), the architects responsible for transforming this 19th century aristocratic building, emphasise the idea, acknowledging that “it was paramount to design the experience above all”.